There are several WHYs that must be answered before starting your biz.  Unless you establish the reasons and purpose for the business then it is better not to start at all.  Making more money or working for self might be part of the reason but that may not be strong enough. 

There are certain qualities that a potentially successful should have.  Many have taken the plunge only to realize that they were not cut out to be a business owner.  The demands and pressure is so much higher. 

One should not be without the other.  The integration of passion, skill and revenue generator will give you a higher chance of success.  The failure to integrate the three may still give a certain level of success but it will never allow you to reach maximum potential. 

Nobody can do it alone.  We all need a team to help us accomplish greater tasks.  There are 2 models: (1) the boxer who is alone in the ring but has the support of coaches, cut men and trainers or, (2) the basketball team where there are many players with coaches.  Would you rather be on your own or do you feel better with a team. 

Which segment or segments do you want to serve?  If you are not clear and you are planning on targeting everyone then you will never dominate in any segment.  Define your segment well, know them well, and then target them. 

Product or service?  Choose what suits you but make sure that quality is guaranteed.  Why sell your product or your service if you are not confident of its quality?  If you cannot deliver what you intend to promise, forget it!
 
Oh no! It's just like the other company's product.  Do you actually intend to compete with established brands?  The strategic way is to NOT compete by showing how better you are but rather, compete by showing how different you are. 

The best products or services are those that people are drawn to.   Draw them first then do the sales talk.  Doing the sales talk without drawing them first is like pumping water from an old manual water pump.  Drawing them effectively then throwing your sales pitch is like opening the faucet. 

The real boss is the one who pays for the salaries of the employees, including the boss.  Huh? Yes, the customer is the real boss. It is the customer who pays for everything in the business. 

Some of us wish that we would never have to oversee this boring stuff.  No can do!  Budget, inventory, collection, accounting and finance are all important.  Let us remember this that if it does not work on paper, it will not work in practice. 

Failure of compliance to any government institution will cost you - sometimes dearly.  Failure to double check contracts and agreements will also cost you dearly.  We need to be aware of the different compliances and we need to hire a lawyer to double-check all contracts. 

Winners never stop learning!  While we must treasure the wisdom of the ancients, we must also keep abreast with the knowledge of today.  Times are changing fast and unless we keep up with it, we will become obsolete, the products and services follow.

Benefits:

Participants of this pioneering seminar will learn..